Skincare in your 20’s might be all about test driving the buzziest products and dabbling into new routines. However, once you hit your 30’s, it’s all about effective products that deliver what they promise. Now don’t get me wrong. There’s much to love about this stage of life, but at the same time, you’re met with certain challenges that are far from ideal. For instance, the natural aging process of the skin and damage unveiling itself from years of sun exposure. If there’s any time to get serious about your daily beauty routine, it’s definitely now. No need to worry if you don’t know where to start though. I know serums and moisturizers can be a fickle thing to tackle, so I wanted to put together this guide to jumpstarting a fruitful skincare routine for your 30’s. 

1. Use a Proper Cleanser

I always start my evening skincare routine with a proper cleanser. That means no cleansing wipes or harsh makeup removers. I love the Elemis Cleansing Balm because it removes excess makeup and grime with very little effort. I’ll sometimes switch it up with the Colleen Rothschild Cleansing Balm – you really can’t go wrong with either.

After the cleansing balm, I’ll follow up with the Elemis Resurfacing Facial Wash. It’s formulated to gently slough away dead skin cells without irritating sensitive skin. My face always feels softer and more radiant after this step.

2. Apply Eye Cream Regularly

The skin around the eyes tends to be thinner and more delicate than the rest of the face. However, we rarely notice this until we hit our 30’s – when dark circles and crow’s feet creep up on us. A rich and potent eye cream helps keep those issues at bay. I discovered this eye cream last fall and have been using it religiously since. With continued use, my skin feels more plump and hydrated in this area.

3. Add Vitamin C to Your Morning Routine

Vitamin C as a skincare ingredient is proven to stimulate collagen production as well as combat fine lines, making it an essential part of any anti-aging skincare routine in your 30’s. This SkinCeuticals serum has a cult following and remains a staple in my regimen. It’s backed by research and has a reputation for leaving the skin smoother and brighter over time.

4. Finish Off With A Hydrating Cream

No matter which face creams I use, I always come back to the classic Creme de La Mer. The rich texture always keeps my skin in tip top shape. I never have to worry about dry patches in the winter – and it sits wonderfully underneath makeup! If you’re looking for something more economical, then check out Elemis Pro-Collagen Marine Cream.

5. Wear SPF Daily

Wearing sunscreen daily is a no brainer as it’s key to preventing premature wrinkles and pigmentation. If you haven’t found one that you love, I recommend the Sheer Sunscreen by SkinCeuticals. This transparent formula sinks into the skin without that dreaded white cast or any uncomfortable residue. It’s not just weightless but dries to a matte finish, making it ideal for oily and combination skin types.

6. Introduce Retinols in the Evening

Besides sunscreen, retinols (or vitamin A) is one of the best things you can use for your skin in your 30’s. It’s known to treat a number of aging concerns, like fine lines, dark spots and more. This one promotes cell turnover and won’t irritate the skin (which retinols are known to do).

7. Treat Your Neck

Your 30’s is a time to get serious about your neck too! If you want a younger looking neck and décolletage, you need to be using Revision Skincare’s Nectifirm Advanced. You’ll thank yourself later for investing in a cream that keeps this area tight and firm.

xo, Maria